As announced on Music Business Worldwide, NME, Musically and more, this week CreateSafe partnered with the music technology platform Slip.stream to make 200+ GrimesAI songs available for use by creators and fans in their video content and live streams on any platform.
At the beginning of the year, Grimes made headlines for cloning her voice and enabling musicians and artists to use the Elf.Tech platform to add her vocals to their original songs. Powered by CreateSafe’s Triniti API, the platform also enables the artists to distribute their new creations to DSPs like Spotify, Apple, Tidal, and others. Over 1000 songs have been created since its launch and led to her being named one of Time Magazine’s 100 Most Influential People in AI 2023.
With music discovery and marketing largely being driven by UGC on platforms like TikTok and YouTube, a partnership with Slip.stream, an innovative music company that bridges the world of music and UGC by providing a licensing platform for creators, businesses, and freelancers to download and use music safely in their videos, posts, and streams, puts GrimesAI songs in the hands of over 300,000+ creators.
Downloads on Slip.stream increase discoverability of an artist’s music by proliferating it across popular social channels at scale, generating a digital royalty based on the subscription revenue Slip.stream collects, all while enabling creators to safely monetize their content.
Together, they hope to turn the tide with labels and publishers who are often stuck in old school thinking that has made artists’ music inaccessible to the masses who want to use it in videos and posts across all their social channels.
On partnering with Slip.stream, CreateSafe Co-Founder and CEO, Daouda Leonard, shares, “Central to the mission of Grimes and CreateSafe is empowering artists with the means to not only conceive and collaborate on their creations but also to share them with a global audience. Through our partnership with Slip.stream, creators will now have the unique opportunity to enhance their videos with GrimesAI music, opening up new horizons for artistic expression. Simultaneously, musicians will gain access to the burgeoning creator economy at an unprecedented scale via Slip.Stream.”
Jesse Korwin, CMO & Co-Founder at Slip.stream echoes and adds “We’re beyond excited to be collaborating with a groundbreaking visionary like Grimes. At Slip.stream, our mission is to change the music industry by breaking down barriers and enabling creators and musicians to elevate their creativity by bringing them together. This partnership is a big step forward in that endeavor.”
In addition to the CreateSafe partnership, Slip.stream recently announced the launch of their new suite of AI tools which include an AI powered ‘natural language’ search, a Magic Playlist Maker, and a Video Soundtrack genie.