Team Trendsetter is excited to be working alongside Hoobastank amid their newfound TikTok success!
Hoobastank released “The Reason” 17 years ago and was shocked to see that this song reached new levels of success on TikTok only last week. “The Reason” is the song behind the new TikTok trend #NotAPerfectPerson. The track has appeared in over 60,000 videos, inspiring the members of Hoobastank to create their own TikTok account.
Since their account launch, they have received over 2 million views on their first video, a humorous mockery of the band’s own name. Another one of their recent videos has received over 400,000 views, getting the band onto the For You Pages of both old and new fans. This hashtag has over 400 million views, and Hoobastank is excited to be having fun on TikTok and gaining Tik Tok success.
It’s been a busy week for Doug Robb of Hoobastank who spoke with Forbes and Variety, discussing the band and the overall impact of TikTok on the music industry for both developing and established artists. Read both of those article here and here.