Trendsetter is thrilled to be working with glam-rock singer/songwriter BØRNS on the eye-catching video for his latest single “Faded Heart”. “Faded Heart” marks the first single to drop off the 25-year-old’s forthcoming sophomore album, which is set to be released on January 2018. The visual, which follows the Gucci-clad singer dancing around LA’s Triangle Motel, was directed by BØRNS himself along with Bardia Zeinali.
Watch the video here
Michigan-turned California native Garret Borns, otherwise known as alternative electro-pop icon BØRNS, has been making waves in the music world since his 2014 Interscope-issued EP, Candy, featuring the smash hit “10,000 Emerald Pools.” After sharing stages with Bleachers and Charli XCX, BØRNS went on to drop his chart-topping debut LP Dopamine. The LP included the single “Electric Love,” which Taylor Swift cosigned and called an “instant classic.”
“Faded Heart” is the first single off his forthcoming LP which will be released in early 2018. “‘Faded Heart‘ is my dealing with my life and morality,” BØRNS told Billboard. “I realized after tour it’s pretty crazy the power someone can have with their voice being projected to people. I felt this power on stage that I’ve never felt before. Then, just flash cut to me in my own bed at the end of tour, and I was like, ‘Woah, did that even happen?’ Like, now I have a sink full of dirty dishes and I’m trying to keep my house plants alive … it’s like this snap of reality in a way, and so ‘Faded Heart’ is my dealing with my life and morality.”
For more info, check out his website and follow him on Twitter, Facebook, and Instagram.