Influencer Marketing 2018 Highlights
Trendsetter’s Influencer marketing projects in 2018 have been more successful than ever! This year, our client base has sizably expanded and now includes Scott Brothers Global, Rockabye Baby!, NKD NYC, Bombas Socks, Disney Junior Dance Party and more!
Recently branching out from Trendsetter’s music marketing business to include influencer marketing, we now proudly offer a full-service digital agency! We utilized our longstanding industry relationships to secure a network of celebrities and influencers that increase exposure of high-level brands, proven in our analytics.
This year, Trendsetter ran campaigns for:
Disney Junior Dance Party for Red Light, CID Entertainment
Peppa Pig’s Surprise Live Tour for Red Light
Nicholas Sparks for the Hachette Book Group
Builder Brothers: Big Plans for Scott Brothers Global
The Greatest Showman: Reimagined Soundtrack for Atlantic Records
and The Struts
In our campaigns, Trendsetter aims to identify select influencers that correspond with our desired audiences. Our influencers then showcase the brand, performance or product and acquire views, likes, comments and swipes on their posts.
For example, Trendsetter’s campaign for Peppa Pig’s Surprise Live Tour brought promotions to key blogs for moms including Thrifty Nifty Mommy, NYC Tech Mommy and Shore Points Mom in addition to social media posts!
Trendsetter for NKD NYC also landed features on high profile publications like Allure, Time Out and Betches in addition to our extensive social media campaign!
Closing out our exciting year of developing relationships and building our strong network of influencers, publishers and editors, we are so excited to see what 2019 will bring!